Nutriestética
The medicine of wellbeing
Health & Wellness
Project information
An aesthetic doctor and a managing partner at the helm, with a nutritionist and a beautician on the team. Top level inside the consulting room. Outside, no sign of it.
A logo so stretched it fitted nowhere. A template website where changing a comma was a problem. Social media with no order. An image that didn't live up to what they do.
They asked us for a logo and a new website.
The hard part was not taking the easy way out: the cold, white clinic that looks like an operating theatre. They practise wellbeing medicine, and that's how it had to look.
Each discipline has its own colour and shape. The lotus and purples for wellbeing. Human shapes and blue for aesthetic medicine. Healthy food and green for nutrition. Three lines, one brand.
We did the strategy, the identity, a custom website, SEO and templates so their social media never slides back into chaos.
Today the website is how they win new patients. It reaches more people, and the people it reaches, it convinces. When they need a push, we run campaigns.
- Services
Brand strategy
Branding
UX/UI
Web design & development
SEO
Ad campaigns (SEM & Paid Ads)
Social media
Website maintenance
- Website
Project summary
A brand that lives up to their wellbeing medicine: identity, a custom website and SEO so patients find their own way in.
Impact achieved
- ~40%
- new patients from the website
- x4.5
- organic traffic
“Our website went from being a problem to being where our patients come from. And they arrive already convinced.”
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