TuClan

When we arrived, TuClan was a WhatsApp group. Just one, chaotic, with around 40 families. No brand. No website.

They wanted an app. We told them: not yet.

An app without users is an app nobody opens. So we built the first step where the families already were: a WhatsApp community with groups by topic. No downloads, no friction, and for far less money.

Then came the rest. The brand, and a website with paid events, a cultural calendar and a business directory. Plus a way for the project to pay for itself: a commission on every ticket and businesses that pay to be part of the clan.

Two flat-out months. Today it's over 400 families and 16 businesses. And we're still with them: we look after the website and create their content.